I was walking down Ave A in Manhattan this afternoon, on my way to brunch at 7A, when I was suddenly struck by one of the most beautiful things I have ever seen. It was right there in the window in plain sight. I couldn’t believe my eyes. It had probably been there for weeks, months maybe, yet I had never noticed it before despite countless strolls down this way.
At first I thought my mind was playing tricks on me. I acknowledged it as I walked past it and thought to myself “oh gee, that’s nice.” About eight steps later I stopped dead in my tracks and turned my head around for a double take, “did I really just see what I think I saw?” To keep my sanity I had to go back to check.
Sure enough there it was in all its glory. Taped to the window of Odessa, an old school Russian diner between 7th and 8th Streets, was the following inkjet printed sign:
That’s right, a neverending brunch! Sure there are many places that serve breakfast all day, but I’ve never seen a 24/7 prix fixe brunch. For less than 10 bucks you get your choice of entrée, plus coffee or tea and one of several cocktails, anytime you want. Although I haven’t eaten there yet, I can’t imagine this being a bad deal even if the fare is pedestrian at best.
So the next time you crave brunch for dinner or need your late night eggs benedict fix after loading up at the bars, remember that Odessa is always there for you.